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We all want to know where our site traffic is coming from, and if you do not know - you need to know. Knowing how many people are visiting your site and where they spend the most time on your site will help you to optimize your content, design, and appeal to the interest of your site viewership.

• Go to the Google Analytics web site and sign up for an account or login with your Google login details.If you do not have one, then go the following site and set up a free account:
  http://www.google.com/analytics/ Post login, click on the "setup" button to get going with the setup process.
• Once you are logged in, go to your account manager, you should be on a screen that says "Overview: Accounts". Click on the "Add Website Profile"; at the bottom left of the screen to add your site.
• You will then be taken to a page called "Create New Website Profile". This is where you can add a new website domain, or where you can add new pages to a site that you may already have in Google Analytics. We will assume that you do not have an account added yet, so click on the radio button that says "Add a Profile for a new domain".
• You can then add the URL of the site that you want to track into the field provided on the screen. Set the country and time zone that you are in during this step as well. Then click "Finish".
• You will then be taken to a page called "Tracking Code". On this page you will notice that there is a yellow box that has the "Tracking Status Information", and a box below that has the actual HTML code that you need to put onto your site or blog. Get familiar with the "Tracking Status Information" box, because this will tell you if you installed your code correctly and if data is being sent from your site.
• Now go down to the "New Tracking Cod (ga.js)" box, and copy paste that HTML code into word or a text editor. Do not worry about the Legacy code if this is a new site. The legacy code is for early adopters of the Google Analytics program. I recommend that you use the New Tracking Code.
• Now open up your site with an HTML editor or your blogs publishing tools, and copy and past the tracking code into your site. For your site, you need to past this into the BODY part of the code, and for your blog - especially if you are using blogger, past this into a HTML/Javascript gadget and put it at the bottom of your layout.
• Save all changes, publish your site or your blog, and then go back to your Google Analytics account. We need to make sure that your code was installed correctly. To make sure that it was installed correctly, sign in and go to your "Analytics Settings", then "Tracking Code" page. If you see a yellow exclamation point in the Tracking Status - your code was not installed. If it shows that it is getting data and downloading a status, then your code was installed correctly.

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